Linkedin – Recognize Your Customers If You Want Their Trust

Blog post from Don Peppers
« One of the five requirements for being trustable as a business is simply to “demonstrate humanity.” Being human involves many things, including curiosity and intelligence, but in customer relationships all we’re really talking about is showing empathy and respectful familiarity to our customers, almost as if they were our personal friends. »

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Why CRM in a Portal?

Hi, today I will suggest my last post from http://blog.entando.com

Why CRM in a Portal?

In the past few months I have taken care of marketing, which is to say that I am no longer on the side of those who created the software to meet the requirement of the clients or partners.I have become the one who says, I need this and I need that ...
I began to see how I could benefit by the use of Entando. I knew that one of my problems was the lack of a process to have direct access to the leads created from the web portal.
During my web search, I found a lot of documentation that would cause me to understand how this can be done and it seems that all of this can be solved using a CRM.

 Read the full post here

Regards
Rinaldo