Wednesday, November 5, 2014

User Experience is Bigger Than Data

The Varieties of Anti-User Experience
The problem is, most vendors in the APM arena are looking at what they do from the wrong way around.  Starting from the volumes of data that their tools generate and record, they woo and immerse their customers in “analytics.” Eventually, somewhere down the line, they may accidentally stumble upon the issues that are actually impacting end users.
Perhaps Steve Jobs said it best: "You've got to start with the customer experience and work your way back toward the technology - not the other way around."

Read the full Denis Goodwin post @smartbear.com


Tuesday, November 4, 2014

Swift: Introduction to Apple's New Programming Language

Apple began accepting Swift-coded applications in the App Store after the launch of both iPhone 6 and iPhone 6 Plus. In this article, I provide a brief introduction of the most interesting features included in this new programming language, which provides an alternative to Objective-C when you want to create native iOS apps with XCode 6.0.x.