Thursday, October 20, 2011

iPad driving massive growth for iOS in enterprise (survey) | ZDNet

Despite speculation that iPad 2 sales have been a letdown for Apple, the device is driving growth for iOS in general in the enterprise world.


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Google Analytics Blog: Introducing Flow Visualization: visualizing visitor flow

Google Analytics Blog: Introducing Flow Visualization: visualizing visitor flow:
At Web 2.0 Summit, Susan Wojcicki & Phil Mui unveiled the release of “Flow Visualization” in Google Analytics, a tool that allows you to analyze site insights graphically, and instantly understand how visitors flow across pages on your site. Starting this week, “Visitors Flow” and “Goal Flow” will be rolling out to all accounts. Other types of visualizers will be coming to Google Analytics in the coming few months, but in the meantime, here’s what you can expect from this initial release.
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The Code of Recommended Practice for Local Authorities on Data Transparency - Local government - Department for Communities and Local Government


The Code is concerned with enshrining the principles of transparency by asking councils to follow three key principles when publishing data they hold:
  • responding to public demand
  • releasing data in open formats available for re-use
  • releasing data in a timely way.

more...

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Wednesday, October 19, 2011

4 Tips to Help Define Your Social Media ROI

If there were a way to know how many Facebook fans or Twitter followers were needed to convert a sale, social media wouldn’t be such a hard sell to companies. Yet, as we know, social media is much more than Twitter and Facebook, and your return on investment is much more than dollars earned.

Tuesday, October 18, 2011

Business Intelligence in the heads of people: The right tool for the right job - Part 1

Business Intelligence in the heads of people: The right tool for the right job - Part 1:
You have questions. How do you get your answers? The methods and the tools used to help get those answers to business questions will vary per organization. For those without established BI solutions; using desktop database query and spreadsheet tools are...all too common. And...If there is a BI tool in place...
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